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Get the Best Tag with Apple Photos

May 17, 2024
Service Design, Technology, Psychology
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Get the Best Tag with Apple Photos

The next time you try and look for not-so-specific pictures of a specific someone, Apple Photos has you covered.

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Ankita Chandrasekhar Senior Visual Designer

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Get the Best Tag with Apple Photos

    Get the Best Tag with Apple Photos

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      Humans are reminiscent of their past — their favourite vacation, trip, trek, date and conversation. We take pictures of everything, just so we can revisit them sometime in the future. No meal is complete without a picture, no trip is successful without a sunset shot, and your gym visit doesn’t count unless you click a picture and post it on social media 👀

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      With the advent of smartphones and the incessant need to take pictures of everything — Rise Above Research predicts that by the time this year ends — which is in 58 days — the global number of images taken in 2021 should be at 1.4 trillion 🤯

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      So it’s official — we have way too many pictures on our phones. And this isn’t without challenges of its own. Try searching for that aesthetically pleasing photo you took with your best friends on a boat at Niagara Falls. The task in itself is extremely daunting.

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      Fortunately, Apple Photos is intuitive. Looking for specific photos is easier than ever with the search feature.

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      From letting you search for specific people or objects in pictures to presenting you with relevant memories when the time is right, Apple Photos does it all.

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      Try searching for ‘waterfall’, ‘scenery’ or ‘your best friend’s name’, and you will find what you were looking for.

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      Apple Photos uses on-device machine learning to scan all your pictures & videos, identify people, and tag them. This helps you to find specific people, places and events.

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      Moreover, the Memories feature in Apple Photos intelligently curates your photos, thus allowing you to relive and rediscover the best moments 🙌

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      Although, what happens when AI fails to tag a person for you? Will the picture ever show up in your memory? We think not.

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      You see, AI can only do so much. There are multiple occasions where AI fails to recognise a person. Even the smartest of technologies can’t recognise a distorted face.

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      No matter how intelligent, expensive or intuitive your phone is — it’s not magic! The light, rain, poor quality or photo-bombers are bound to ruin most of your pictures when you are having a good time 🥺

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      If you like it, then you should’ve put a ring tag on it

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      To enhance the process of rediscovery, we want to make a simple addition — a ‘+’ button that manually lets you tag people in Apple Photos.

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      All you have to do once you open a picture is click on the ‘+’ button in the bottom left corner of your photo. When you do that, it’ll show you all the recognised faces.

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      Your task is to select the unrecognised face and click on ‘Tag with Name’ — this will further take you to your contact list. Select a contact, and voila!

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      This system will aid discovery, along with helping the machine/AI learn who a face belongs to. Hence, the next time it will automatically tag the ‘unrecognised face’ in pictures it earlier couldn’t.

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      One Thing at A Time (OTAT) — Apple Photos

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      The next time you try and look for not-so-specific pictures of a specific someone, Apple Photos has you covered!

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      About the Author

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      Ankita Chandrasekhar

      Ankita is a hockey player-turned-designer swapping her stick for a sketchbook when she’s off the field. And not-so-secretly, she’s an occasional singer with an affinity for wildly enthusiastic playlists, and a big fan of everything Type™ and color.

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